Your market has changed. You should be getting ready.
First of all, the world has gone mobile. More than half of the world’s population uses a smartphone, and many don’t even own a traditional computing device anymore. In 2018, around 2 billion people will use mobile messaging apps, such as WhatsApp, Facebook Messenger or Viber.
Chatbots are here to stay. These friendly little robots constantly pop up on our devices as we surf the web or use various apps. I know our user experience with chatbots can vary significantly and since this is a very popular technology, our customers love to see it in action, I would like to address few issues a business should consider when deciding whether to use a bot or not.