Acquiring new customers and increasing sales with existing ones are the key factors for success in every company. In addition, companies in this increasingly competitive environment must strive to improve their after-sale services, servicing and technical support. CRM solutions are designed to automate these business processes and improve the information base for decision-making.

Microsoft Dynamics CRM is a comprehensive customer relationship management solution that supports business processes ranging from marketing and sales to support for existing customers. This solution allows you to form a comprehensive overview of your customers, measure marketing and sales performance and ensure a high level of satisfaction and quality of service at all points of customer contact. The main advantages of this solution include Microsoft Outlook integration, a familiar user interface, flexibility of use and rapid introduction.

The Adacta Group considers introducing CRM solutions to be a business content related project. We offer our customers in-depth knowledge in optimising sales, marketing and service departments. We implement CRM solutions for educational institutions, after-sales servicing organisations, marketing-oriented organisations, complex call centres and companies that offer loyalty programmes to their customers. CRM technology is being increasingly introduced in order to organise and improve processes that are not sales-oriented – through XRM solutions. Another major advantage of our offer, besides business related consulting, is that our CRM solutions can be integrated with other information systems that companies use, e.g. ERP solutions, document management solutions and call centre support solutions.